In an era that glorifies shrewdness, sincerity seems to have become a scarce quality, even regarded as "foolishness" by some. However, in Fujian, a post-90s boss has proven through his experience that sincerity is not a stumbling block to success, but the most solid cornerstone.

Rising to Prominence at a Young Age, Achieving Glory in the Mahogany Industry

Boss Lin dropped out of school at 17 to make his way in the world, stepping into the business arena at an early age. In 2010, with his keen business acumen, he ventured into the mahogany furniture industry and quickly made a name for himself in the market.

"When business was good, we expanded our scale. At the peak, we had three workshops and two exhibition halls," he recalled the past glory with a calm tone mixed with a touch of nostalgia. "The best year, from what I remember, brought in around two to three million yuan."

At that time, he was truly a young achiever, with his career thriving. However, the business world is never smooth sailing forever.

Industry Downturn: Losing His Own Gain Rather Than Owing Workers

In 2014, the mahogany furniture industry encountered a severe downturn, with market conditions declining continuously. Faced with this sudden change, Boss Lin persisted for two years through gritted teeth, but his store ultimately couldn't be saved. More agonizing than the business failure was how to face the workers who had struggled alongside him. At this critical juncture, he made a decision that many couldn't understand—selling off inventory to settle all workers' wages.

"Workers are just trying to make a living. You can't owe them wages. It's the business's problem, not theirs," Boss Lin said calmly, his eyes showing unwavering determination. "Even if I didn't make any money, I had to pay the workers. They all have families to support."

This seemingly "foolish" sense of responsibility is truly rare in today's society.

Starting from Scratch, Switching to the Communications Industry for a New Beginning

When you fall, you get back up. After cheering himself up, Boss Lin didn't wallow in despair but chose to switch to the communications sector, starting everything from scratch.

The hardships of the initial entrepreneurial stage were unimaginable. "Most of the work is technical, so it's hard to find workers. It was really tough at first—I even did the work myself in the early days," he said. Faced with technical barriers, he didn't back down but rolled up his sleeves to master various skills personally.

"If you enter a new industry, you must understand it yourself and do things with your own hands," he emphasized. Behind these words lies his dedication to his career and sense of responsibility to his team.

Treating Others with Sincerity, Winning Hearts Through Genuine Management

In terms of management, Boss Lin has always adhered to the philosophy of "treating others as you would like to be treated." His consideration for workers runs through every detail of management, forming a unique management style.

"This industry can be tough sometimes—most of the work is high-altitude operations, and the working day is eight and a half hours. For example, if I assign you 3 or 4 orders and you finish them in 6 hours, you can leave early whenever you want," he explained.

At work, they are partners; after work, they are brothers. He never puts on the airs of a boss. "Workers come to work for you because they need the money—if they were wealthy, they wouldn't work for someone else," these simple words reflect his profound understanding of human nature.

Xixiangfeng's Assistance: Career Enters the Fast Lane

As his career stabilized and social engagements increased, buying a car became a necessity. After comparing multiple options, Boss Lin finally chose Xixiangfeng. "I first learned about Xixiangfeng through short videos. The procedures are extremely fast—your company already has the cars registered. We just need to complete the formalities and sign the papers; if we apply in the morning, we can pick up the car in the afternoon," he said.

With a low down payment, quick approval, and hassle-free process, Boss Lin successfully picked up his desired car the same day. Today, this car has become an indispensable part of his career—accompanying him to meet clients, visit projects, and travel home late at night.

Xixiangfeng: Safeguarding Sincerity

In an era accustomed to equating shrewdness with wisdom, Boss Lin's "foolishness" has become an invaluable competitive advantage. Some called him foolish, but he proved with facts that sincerity may not be the fastest path, but it is definitely the most stable one.

From mahogany furniture to the communications industry, from the peak of entrepreneurship to a downturn and then a comeback—what has changed is the track, but what remains unchanged is his sincerity toward others. It is this sincerity that allowed him to gain the support of employees in difficult times, receive help from partners during transformation, and meet a kindred spirit like Xixiangfeng during his development.

In Boss Lin's story, we see not only the growth of an entrepreneur but also the return of the true essence of business. Xixiangfeng believes that the nature of business is not only the exchange of interests but also the co-creation of value and accumulation of trust. The sincerity and sense of responsibility overlooked by traditional financial systems are precisely the qualities that Xixiangfeng cherishes most. Xixiangfeng is committed to using a more humanized approach to help everyone who adheres to their original aspirations and strives sincerely sail steadily toward their dreams.